york designers keep cool to deliver when the heat is on

Speedy service from York marketing agency, The Partners Group, is helping a young business stand out from the crowd and attract new customers with a brand new look and literature created in just two weeks.

Climatize UK was established six months ago in the city by Byron Ward and Johnny Vintis.  The firm supplies, installs and maintains air conditioning, heating, ventilation, refrigeration, electrical and heat pump systems for commercial, domestic and industrial buildings.

Says director, Johnny: “We’re getting more and more demand for our services, so we decided to bring in professionals to rebrand the business, create a logo with impact and information packs that would help us stand out from the crowd.

“When we contacted The Partners Group we were instantly satisfied that we could work together.  We weren’t pushed into a sale or asked to reconsider our ideas; instead they listened to us and encouraged us to develop our thoughts. 

“Even when we told them we were going to a major trade show in two weeks time, their designers weren’t fazed.  We never thought they’d be able to turn the whole thing around in time, but they did and we were delighted.

“It meant we could go to the exhibition with a new look and professional literature that does our business justice, and we can start promoting Climatize UK with confidence in March and April, highlighting our special discounted rates and promotional offers using the new branding. 

“We’re already getting a response to the marketing packs, and we’re expecting a big reaction to them.  There aren’t many companies in Yorkshire that can do what we do, and we’re seeing lots of interest from potential customers.”

It’s certainly a busy time for Climatize UK.  The firm has recently taken on two new engineers; it’s about to start work on a coffee shop and retail outlet in York Hospital, an office block in Knaresborough; and has signed maintenance contracts with three new customers in the last two weeks. 

Says Darren Willis, senior designer at The Partners Group, “It’s great to see a young business thriving and to work with people who have a very clear idea of what they want to achieve.  From my first meeting with Johnny and Byron I got a good feel for what they were looking for in their brand, and we worked very well together to create the new visual identity, literature and stationery for the business.” 

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