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Blog

 

A clear transition

25/09/2018
Read our top tips on getting a new brand off to a flying start
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2018 digital trends - and the SME

24/05/2018
Digital trends tend to impact on bigger brands in the consumer world first - but here's how smaller companies in the business to business arena...
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Why a good story should be the spine of your marketing strategy

25/01/2018
January 27th to February 3rd is National Storytelling Week in the UK – so gather round, everyone, and we’ll tell ...
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Your name in lights...

17/10/2017
Increase your chances of getting your story published in print and online
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The importance of great content

04/09/2017
Martin Oates from pixelbuilders explains why great website content is so important.
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Five things we learned at SearchLeeds - part two

25/07/2017
What's the next big thing in digital?
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Five things we learned at SearchLeeds - part one

28/06/2017

It was a brilliant and educational day, and we came away with a tonne of new knowledge to apply to the work we do for our clients

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Why a well-built website is your most powerful PR tool

28/04/2017
A well-written website is your ultimate tool for converting leads.
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What’s an effective paid, owned and earned (POE) media strategy?

28/04/2017
What do we mean by each of these three categories and which is the most effective to utilise in an ever increasingly digital-centric media landscap...
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Made to measure

29/03/2017
Our review of the 2017 PR Analytics event.
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Don't be fooled by fake news

29/03/2017
Here we explore why fake news has suddenly become such a significant phenomenon and put forward recommendations for addressing the threat to your b...
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Top tips for an effective PR and link building strategy

28/02/2017
Here are our top tips for undertaking an effective PR and link building strategy
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Three digital trends for 2017

24/01/2017
Three digital trends we expect to see emerging this year…
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Toasting the Yorkshire beer scene with Brewtown

28/11/2016
Partners successfully launches Brewtown
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Five things we learned at the SearchLeeds conference

29/07/2016
Our resident digital geek Annis attended the SearchLeeds conference to find out more about current trends in digital marketing
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Will changes mean more witter on Twitter?

26/05/2016
Twitter has long been defined by its 140-character Tweet limit, forcing users to be concise and creative in their copy. Now this looks set to chang...
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Google has implemented a new penalty – and it could affect you

22/04/2016
It’s been a while since Google introduced a new penalty system, but last weekend the search giant announced its crackdown on what it calls &l...
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“But how do I know if my PR campaign was a success?” – a guide to digital PR metrics

19/02/2016
So, how can Google Analytics help you measure the success of your campaign in a digital world?
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Three reasons why digital PR and SEO can be great bedfellows

20/11/2015
Three reasons why digital PR and SEO are mutually beneficial strands of your marketing strategy
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10 top tips for modern PR

14/09/2015
The worlds of marketing and communications have shifted dramatically in recent years – and the speed of change is hotting up.  It can be...
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Why mood matters more than demographics

24/07/2015
We listened to a fascinating webinar recently from Fospha, a tech company who make software that allows you to understand customer behaviour and in...
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What happens when you Google yourself?

25/02/2015
How tightly do you - and can you - control the content that appears online about you?
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An A-Z guide to our services - Part three

12/09/2014
Part three provides a list of services from R to Z
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An A-Z guide to our services - Part two

18/08/2014
Part two provides a list of services from H to Q
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An A-Z guide to our services - Part one

14/07/2014
Part one provides a list of services from A to G
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A blog about blogging

08/07/2014
You should write a blog, you know. Everyone’s doing it. It’s dead easy. And it really helps with search engine optimisation. If you get...
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How to write great sales copy

24/04/2014
If you’re trying to sell something to somebody then they need to know, sharpish, exactly what’s in it for them. You need attention-grab...
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Why news releases are no longer just for the media

28/05/2013

News releases are just one small part of what PR's all about. The outcome of writing a press release isn't just about seeing it appea...

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Why mystify SEO? Search me…

26/11/2012
Although it could be said that if you ask 10 SEO experts one question you’ll get 10 different answers, what has become crystal clear is the i...
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Could a Panda and a Penguin be affecting your business?

09/07/2012
If you don’t keep a close eye on your website’s Google ranking, you’d be well advised to take a look ASAP. If you do, have you no...
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